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Showing posts with the label hippies

Treehuggers

Two things from treehugger.com seemed interesting. The first is an article from The Economist about bottled water. So th emperor really isn’t wearing any clothes. Last week PepsiCo announced that the label on its Aquafina brand of bottled water will soon carry the words “public water source”, instead of simply the innocent looking “P.W.S.”. That’s right: Aquafina is to all intents and purposes tap water. Coca-Cola is under pressure to follow suit with its Dasani brand, though so far it is refusing to do so. “We don’t believe that consumers are confused about the source of Dasani water,” Diana Garza Ciarlante, a Coca-Cola spokeswoman, said. “The label clearly states that it is purified water.” No doubt Coca-Cola still remembers what happened in Britain in 2004, when the press made a stink over the fact that Dasani was simply filtered tap water. The company became a laughing stock, as readers were reminded of an episode of a popular TV comedy, “Only Fools and Horses”. In it Del Boy, a ...